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Hidden Outdoors

When every other brand fights for visibility, Bottega Veneta decided to hide its outdoors from the majority. Invisibility makes you the most visible.

Other projects Bottega Veneta

Bottega for Bottegas

For the holiday season, Bottega Veneta steps out of the spotlight and gifts its visibility to other equally exquisite Italian bottegas. There’s not just one Bottega in Italy.

The Invisible Store

By far, brand visibility has been the touchstone of every sensible brand strategy. With subtlety engraved into its DNA and years of logo less statement pieces, Bottega Veneta wanted to prove that you can be visible without being loud. So…

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Passive Cooking

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Bar Experience

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The Closer

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