12 11 2019

ADCI AWARDS 2019

PUBLICIS WINS THE GRAND PRIX, 12 GOLD, 7 SILVER AND 5 BRONZE AND IS NAMED AGENCY OF THE YEAR Diesel, Heineken, Leroy Merlin, Coca-Cola and Renault were awarded the highest accolades. Publicis Italy returns again to the top level of the ADCI Awards and for the second consecutive year is named Agency of the Year, […]

PUBLICIS WINS THE GRAND PRIX, 12 GOLD, 7 SILVER AND 5 BRONZE AND IS NAMED AGENCY OF THE YEAR

Diesel, Heineken, Leroy Merlin, Coca-Cola and Renault were awarded the highest accolades.

Publicis Italy returns again to the top level of the ADCI Awards and for the second consecutive year is named Agency of the Year, winning the Grand Prix with Diesel Hate Couture. Diesel also picks up the prize for Best Client. In addition to the Grand Prix, Publicis Italia takes home 24 awards, of which 12 are gold, 7 silver and 5 bronze.

Five Gold and two Silver go to Diesel Hate Couture, three Gold to Diesel SID: BIZ, one Gold, one Silver and one Bronze to Diesel Be to Follower, and two Silver for the Mustafa Diesel Campaign. Publicis Italy also brings home a Gold with the Heineken Unmissable Campaign, a Gold and Silver with Coca-Cola The Sign, a Gold and Bronze with Leroy Merlin Lessons For Good, and a Bronze with Renault Tokio Stories.

 

 

25 09 2019

And eventually we grabbed the Grand Prix

New York, September the 25th. We’re not sure if you’ve heard, but the Clio Awards happened last night. Oh, what a night! We brought home the #GrandPrix for our “Lessons for Good” campaign for Leroy Merlin Great job, team!

New York, September the 25th.

We’re not sure if you’ve heard, but the Clio Awards happened last night. Oh, what a night!
We brought home the #GrandPrix for our “Lessons for Good” campaign for Leroy Merlin

Great job, team!

05 09 2019

The Clio Awards are here and precious metals abound

The Clio Awards are here and precious metals abound: 4 golds, 2 silvers and 2 bronzes. Awesome recognition for our work with Diesel, Heineken, Coca-cola and Leroy Merlin: Leroy Merlin Lessons for Good – Experiential/Events GOLD Diesel Be a Follower – Print GOLD Diesel Be a Follower – Fashion & Beauty SILVER Diesel Ha(u)te Couture […]

The Clio Awards are here and precious metals abound: 4 golds, 2 silvers and 2 bronzes. Awesome recognition for our work with Diesel, Heineken, Coca-cola and Leroy Merlin:

  • Leroy Merlin Lessons for Good – Experiential/Events GOLD
  • Diesel Be a Follower – Print GOLD
  • Diesel Be a Follower – Fashion & Beauty SILVER
  • Diesel Ha(u)te Couture – Fashion & Beauty SILVER
  • Diesel Ha(u)te Couture – Social Media (Multiplatform) GOLD
  • Diesel Be a Follower – Direct (Social Media) GOLD
  • Heineken Unmissable – Film  ( 31 seconds to 60 seconds) BRONZE
  • Coca Cola The Sign – Out Of Home  (Poster) BRONZE

Waiting for the Grand Finale, 🤞🏼!

31 07 2019

The Small Bang Theory – Bruno Bertelli for TED Verona

Big Ideas do not exist: creativity never comes at a stroke, but it is a collection of small steps, of small conflicts. – The Small Bang Theory, this is the title of Bruno Bertelli speech at TED Verona revealing his idea of ​​creativity. WATCH HERE THE FULL VIDEO

Big Ideas do not exist: creativity never comes at a stroke, but it is a collection of small steps, of small conflicts. – The Small Bang Theory, this is the title of Bruno Bertelli speech at TED Verona revealing his idea of ​​creativity.

WATCH HERE THE FULL VIDEO

21 06 2019

Lions lions lions!

Cannes, 21th June Lions lions lions! We can try to play it cool and say we’ve been there before, but it still feels incredible. Huge honor to jump on stage at the @cannes_lions and grab 1 Gold, 8 Silver and 4 Bronze. See you next year Cannes! OUTDOOR Coca-Cola The Sign – Corporate Social Responsibility BRONZE […]

Cannes, 21th June

Lions lions lions! We can try to play it cool and say we’ve been there before, but it still feels incredible. Huge honor to jump on stage at the @cannes_lions and grab 1 Gold, 8 Silver and 4 Bronze. See you next year Cannes!

OUTDOOR

  • Coca-Cola The Sign – Corporate Social Responsibility BRONZE
  • DIESELXMUSTAFA – Design for Promotional Items BRONZE
  • Leroy Merlin Lessons for Good –  Interactive Experiences. SILVER

SOCIAL & INFLUENCERS

  • Diesel Ha(u)te Couture – Social film  BRONZE
  • Diesel Ha(u)te Couture – Innovative use of influencers SILVER
  • DieselXMustafa – Partnerships SILVER
  • Diesel Be A Follower – Social Film Series GOLD
  • Diesel Be A Follower – Retail. SILVER
  • Diesel Be A Follower – Social business & commerce SILVER

BRAND EXPERIENCE AND ACTIVATIONS

  • Diesel Hate Couture – Consumer durables SILVER
  • Diesel Hate Couture – Integrated brand experience BRONZE
  • Diesel Be A Follower – Loyalty programs  SILVER

FILM   

  • Heineken Unmissable – Food And Drink SILVER

Great recognition for an amazing team!

17 06 2019

3 new Lions in the Publicis library

Cannes, 17th June 2019 Sometime Monday brings with itself something good. Today Publicis Italy was awarded with 3 Lions in the Outdoor category: the Coca-Cola Campaign The Sign gained 1 bronze and 2 Silvers were conquered for the Campaigns DieselXMustafa and the Leroy Merlin Lesson for Good. Great job, guys, let’s keep them coming.

Cannes, 17th June 2019
Sometime Monday brings with itself something good. Today Publicis Italy was awarded with 3 Lions in the Outdoor category: the Coca-Cola Campaign The Sign gained 1 bronze and 2 Silvers were conquered for the Campaigns DieselXMustafa and the Leroy Merlin Lesson for Good. Great job, guys, let’s keep them coming.

13 06 2019

It’s D&AD Awards time in London

London, 23th May 2019 It’s D&AD Awards time in London. Congratulations to Publicis Italy that came back home with 2 D&AD Wood Pencils: 1 for the Diesel Be a Follower Campaign in the Poster Advertising Campaigns category and another one for the Diesel Ha(u)te Couture in the Integrated Digital Campaigns category.  

London, 23th May 2019
It’s D&AD Awards time in London. Congratulations to Publicis Italy that came back home with 2 D&AD Wood Pencils: 1 for the Diesel Be a Follower Campaign in the Poster Advertising Campaigns category and another one for the Diesel Ha(u)te Couture in the Integrated Digital Campaigns category.

 

17 05 2019

It’s award season again, and it feels like it’s never gone away

One Show Awards by The One Club for Creativity honored our work with Diesel: Go With the Fake earned 3 Golds and 2 Silvers, while Ha(u)te Couture received 1 Silver and 4 Merits. Can’t wait for the next One!

One Show Awards by The One Club for Creativity honored our work with Diesel: Go With the Fake earned 3 Golds and 2 Silvers, while Ha(u)te Couture received 1 Silver and 4 Merits. Can’t wait for the next One!

24 04 2019

The brand new Best of the Best ranking by WARC named Publicis Milan as the third agency in Europe.

The brand new Best of the Best ranking by WARC named us as the third agency in Europe. We’re very proud, but we’re not going to relax just yet. Publicis Groupe was named second best Network, so it’s cheers for all the family.

The brand new Best of the Best ranking by WARC named us as the third agency in Europe. We’re very proud, but we’re not going to relax just yet. Publicis Groupe was named second best Network, so it’s cheers for all the family.

29 03 2019

Three secrets from great artists to creating emotional advertising: Bruno Bertelli’s interview on Campaign

Humans will always be emotional creatures, argues our CEO and Global CCO Bruno Bertelli. Stories keep us invested and make ads memorable. Here’s three secrets to creating emotional advertising, as told by the man himself. Read the interview.

Humans will always be emotional creatures, argues our CEO and Global CCO Bruno Bertelli. Stories keep us invested and make ads memorable. Here’s three secrets to creating emotional advertising, as told by the man himself. Read the interview.

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