Those who taste Fruyo enter a world of creaminess and flavour, an intense and equally simple pleasure. In fact, it is made of just a few ingredients: strained yoghurt and fruit.
That’s why the girls in our campaign experience delicate and surprising pleasure, in environments devoid of everything that is not essential to this memorable brief moment.
The finale of these commercials reveals that these imaginary worlds are made of the same ingredients as Fruyo: simple yoghurt and delicious fruit.